Value Proposition

We are here to share some of our thoughts and stories regarding what is so special and unique about Kam Ling's Chicken Bun and Lam Kee's Clay Pot Chicken.

In Kampar, in order to satisfy neither local citizens nor students that come from all over Malaysia, there are a lot of foods offered here. However, our group has selected two of the best and famous foods which are:

→ Kam Ling Restaurant which they are famous with their Chicken Bread
→ Kedai Kopi Dan Makanan Lam Kee with its Claypot Chicken Rice 

【Kam Ling's Chicken Bun】

First, we will talk about the Chicken bread. What makes it so unique? It is big bread with curry chicken inside. They baked the Chicken Bread into perfections with some butter spread as finishing on it. It is already a satisfaction with the fragrance of the bread itself and yet the curry chicken fragrance bring the satisfaction to another level and after the first try on this Chicken Bread, most of the peoples cannot resist its temptation and would go back for it again.

Besides focusing in producing such as fascinating Chicken Bread, Kam Ling Restaurant also understand consumer behavior very well as they offer 3 different flavor of Chicken Bread such as the curry chicken, Chinese herbs and also Lamb in order to satisfy different needs from different races, age level and also gender. Other than that, These Chicken Breads are also available in Big and small sizes so that they can fulfill different families that might come with a bigger or smaller size. Last but not least for this Chicken bread, it’s HOMEMADE! Nowadays, peoples in the society are more concern about quality of the foods as they has the purchasing power and if there was a choice can be made, they will pick homemade foods rather than factory made foods.

【Lam Kee's Clay Pot Chicken】

Next, It will be the Clay Pot Chicken Rice which is a dish that use clay pot to cook with the mixture of rice, chicken, salted fish, soy sauces, sesame oil, salt and other more ingredients. Can you imagine what kind of chemical reaction that could occur from this mixtures as every one of it has its own special flavor, fragrance(smells) and tastes? The freshness of the chicken, the fragrance of sesame oil and soy sauces, Chinese sausages and more and more has come out with a special taste combination that can fix any races, age range and also gender’s taste bud.

Besides, the way to eat claypot chicken rice is to stir it equally among the ingredients as every single rice would stain with the fragrance! The specialty of this dish is it was cooked with charcoal. This is because nowadays more and more claypot chicken rice seller tend to be faster in the cooking process, they choose to use gas to cook instead of charcoal. But, traditionally people believe that anything cook with charcoal compared to those been cooked by gas, the charcoal cooked dishes will have a kind of special taste which could not describe by words. Some said it smells better, some said it tastes better. However, smell better and taste better is what customer asking and demanding for! Thus, the owner of Lam Kee insists to use charcoal method until today although they can replace it by gas which may make the cooking process much easier. Lastly, also one of the specialty only that can be found on charcoal food, is the burnt taste and fragrance! This is one of the claypot chicken rice attractions as many peoples consume it just because of its special burnt taste.